Prof. Jacob Goldenberg 

 Refereed Papers
 Book Chapters
 Articles in Professional Journals (in Hebrew)

Refereed Papers
  1. Goldenberg, J., O. Lowengart, S. Oreg, M. Bar-Eli, S. Epstein, and R. Douglas Fosbury, 2005, "How are Radical Innovations Achieved? Lessons from the Fosbury Flop", Harvard Business Review (forthcoming).
  2. Goldenberg, J., B. Libai, E. Muller and R. Peres, 2005, "Blazing Saddles: Early Market and Main Market in the Product Life Cycle in the High-Tech Industry," Economic Quarterly (Hebrew), (forthcoming).
  3. Nir, D., J. Goldenberg and E. Maoz, "Creativity in Negotiation", in Leigh Tompson and Hoon-Seok Choi, eds., Creativity and Innovation in Organizations (forthcoming).
  4. Goldenberg, J., 2003, "Invisible Forces: How Consumer Interaction Make the Difference", In Phillip Kitchen, ed., Marketing Mind Print, Palgrave-Macmillan (forthcoming).
  5. Goldenberg, J., Barak Libai and Eitan Muller, 2003, "Complex yet Simple: Cellular Automata as Enabling Technology", in Chris Moorman and Don Lehmann, eds., Marketing Research, MSI (forthcoming).
  6. Yoram Luzon, Jacob Goldenberg, Barak Libai, David Mazursky, and Sorin Solomon, (2004), "Inevitably Reborn: The reawakening of extinct innovations", Technological Forecasting and Social Change , (Forthcoming).
     
  7. Goldenberg Jacob, Barak Libai and Muller Eitan, (2004), "From Density to Destiny: Using Spatial Analysis for Early Prediction of New Product Success", Marketing Science (Forthcoming).
     
  8. Louzoun, Y., S. Solomon, J. Goldenberg, D. Mazursky, 2003, "The Risk at Being Unfair: World-Size Global Markets Lead to Economic instability", Journal of Artificial life, Vol. 9, 4, special issue on Collective Effects of Human Behavior, pp. 357-70.
  9. Sarit Moldovan and Jacob Goldenberg (2003), "Cellular Automata Modeling of Resistance to Innovations: Effects and Solutions", Technological Forecasting and Social Change (Forthcoming).
     
  10. Goldenberg Jacob, Roni Horowitz, Amnon Levav and David Mazursky, (2003), "Finding the sweet spot of innovation", Harvard Business Review, March, 0. 120-29.
     
  11. Tal Garber, Jacob Goldenberg, Barak Libai and Eitan Muller (2002), "From Density to Destiny: Using Spatial Analysis for Early Prediction of New Product Success", MSI working papers , (Forthcoming).
     
  12. Jacob Goldenberg, Barak Libai and Eitan Muller (2002), "Riding the Saddle, How cross-Market Communications Creates a Major Slump in Sales", Journal of Marketing, Vol. 66 (April), 0. 1-16.
     
  13. Goldenberg, J., B. Libai and E. Muller, 2001, "Modeling Heterogeneity on New Product Growth Through Cellular Automata," Journal of the Academy of Marketing Science Review, special issue on Complexity in Marketing, p. 1.
  14. Goldenberg Jacob, Libai Barak and Muller Eitan, (2001), "Talk of the Network: A Complex Systems Look at the Underlying Process of Word-of-Mouth", Marketing Letters 12:3 p. 209-21.
     
  15. Goldenberg Jacob, David Mazursky and Sorin Solomon (2001), "Structures of the Mind and Universal Music", Science, Vol. 292, 5526, Issue of 29 Jun 2001, p. 2433.
     
  16. Goldenberg J., Lehmann R. Donald and Mazursky D., (2001), "The Idea Itself and The Circumstances of Its Emergence as Predictors of New Product Success", Management science, Vol. 47, No. a, January, p. 69-84.
     
  17. Goldenberg Jacob and Sol Efroni (2001), "Using Cellular Automata Modeling of Emergence of Innovations", Technological Forecasting and Social Change, Vol. 68, 3, p. 293-308.
     
  18. Goldenberg Jacob and David Mazursky (2000), "First we throw Dust in the Air, then we claim we can't see: Navigating in the Creativity Storm", Creativity and Innovation Management, Vol. 9, 2 June, p 131-43.
     
  19. Goldenberg Jacob, Libai Barak., Solomon Sorin. Jan, Neam., and Dietrich. Stauffer (2000), "Marketing Percolation". Physica A, 284 (1-4), p. 335-47
     
  20. Goldenberg J. Mazursky D. Solomon S. (1999), "Creative Sparks", Science, volume 285, (5433) September p. 1495-6.
     
  21. Goldenberg J. Mazursky D. Solomon S. (1999), "Meme's The World",
    Science, Volume 286, Number (5444) Nov, p 1477.
     
  22. Goldenberg J. Mazursky D. Solomon S. (1999), "Scrutinizing Creativity - Response", Science, Volume 286, Number 5448 Issue of 17 Dec 1999, p 2269.
     
  23. Goldenberg Jacob. Mazursky David . Solomon Sorin. (1999), "Creativity Templates: Towards Identifying the Fundamental Schemes of Quality Advertisements", Marketing Science, Vol. 18, No. 3 p. 333-51.
     
  24. Goldenberg Jacob and David Mazursky (1999), "The Voice of the Product: templates of New Product Emergence", Innovation and creativity Management, September Vol. 8, 3, 157-164.
     
  25. Goldenberg Jacob, David Mazursky, and Sorin Solomon (1999), "Toward Identifying the Inventive Templates of New Products: A Channeled Ideation Approach", Journal of Marketing Research, 36 (May), p. 200-210.
     
  26. Goldenberg J. Mazursky D. Solomon S., (1999), "Templates of original innovation: Projecting original incremental innovations from intrinsic information", Technological Forecasting and Social Change, Vol. 61/1 (May), P. 1-12.
     
  27. Jacob Goldenberg, Donald R. Lehmann and David Mazursky (1999), "The Primacy of the Idea Itself as a Predictor of New Product Success", MSI working paper, Report No. 99-110.
     
  28. Goldenberg J. Horowitz R. Mazursky D. Solomon S. (1997), "Algorithms For New Product Development: An Exercise in Thought Dynamics", International Journal of Modern Physics C, Vol. 8 No. 2 pp. 365-381.
     
  29. Goldenberg J. Mazursky D. Solomon S. (1996), "Cluster Concepts Dynamics Leading to Creative Ideas Without Critical Slowing Down", International Journal of Modern Physics C, Vol. 7 No. 5 pp. 655-673.

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Book Chapters
 

  1. Nir Dina, Goldenberg Jacob and Eyal Maoz (2003), ?"Creativity in negotiation?. 
     In Creativity and Innovation in Organizations, edited by Leigh Tompson
    and Hoon-Seok Choi , Lawrence Erlbaum & Associates (forthcoming).
     
  2. Goldenberg Jacob, (2003), "Invisible Forces: How Consumer Interaction Make the Difference", in Marketing Mind Print, ed. Phillip Kitchen, Palgrave-Macmillan (Forthcoming).
     
  3. Goldenberg Jacob, Barak Libai and Eitan Muller (2003), "Complex yet Simple: Cellular Automata as Enabling Technology in Marketing Research", Editors: Chris Moorman and Don Lehmann, MSI, (Forthcoming).
     

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Articles in Professional Journals (in Hebrew)

  1. Goldenberg J. (1998), "Forecasting Innovative Products", Executive, Vol. 27, October p. 28-35.
     
  2. Elron Efrat and Jacob Goldenebrg (1999), "Brainstorming - Thunder and Lightening or a Storm in a Teacup?", Executive, Vol. 32 April, p. 10-15.
     
  3. Goldenberg Jacob. (1999), "Innovation Management", Executive, Vol. 31 June, p 4-12.
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